Zag Toys, a prominent leader in the collectible toy business, today announced the wide release of their highly-anticipated Hello Neighbor product line. After a successful debut at select GameStop stores to coincide with the retail release of the game, these hot collectibles are now available at Walmart, Target, and GameStop stores nationwide.

Hello Neighbor is a groundbreaking new stealth horror video game in which players must uncover the sinister secrets lurking within their new neighbor’s home. With adaptive AI that learns from the player’s choices, the neighbor develops counter-actions and traps creating an atmosphere of tension and menace and making each subsequent attempt to break in more challenging. The game has sold over 500K units and has garnered upwards of 1B views on YouTube!

Fans of the hit game, currently available on Steam & Xbox, and coming soon to the Nintendo Switch and PS4, can collect a wide assortment of licensed product from Zag Toys, including a series of backpack clips, plush, and a three-piece figurine box set. Hello Neighbor Domez, stylized mini-figurines in their own stackable, connectible display bases, are also available.

Luke Burtis, Managing Partner, tinyBuild commented, “With the launch of Hello Neighbor we’ve had massive amounts of requests for toys and related products from the gaming community. The Hello Neighbor products from Zag Toys reflect the spirit of the game, and each of the items are a welcome addition to the Hello Neighbor fan collection.”

“The response to our Hello Neighbor product line from fans and retailers alike has been phenomenal so far,” said Maxwell Lux, Brand Manager for Zag Toys. “Hello Neighbor represents the next step in the stealth horror genre, and we are beyond excited to announce the mass release of our licensed product.”

The agreement was brokered by Evolution USA, the global licensing agent for Hello Neighbor.